Lubbock's nickname, "Hub City," derives from being the economic, education, & health care hub of a multi-county region commonly called the South Plains. Lubbock, TX is a very friendly, family-oriented city for Texas Tech, LCU, WBU, & SPC students with plenty of restaurants, churches, entertainment & shopping available.
You'll have fun in Lubbock whether you're checking out the go-cart centers, Depot District & Cactus Theater, the South Plains Mall or catching dinner & a movie downtown. The Reserve on Frankford & Lubbock, TX are prime areas for students & residents in their 20s. You can enjoy fantastic weather & activities year round!